Roland Aoun is a seasoned marketer with a story that inspires. A firm believer in the many powers of marketing, Aoun focused on developing his academic, professional, and personal skills to become the best marketing expert he could be in record times. As years went by, Aoun alternated several marketing and sales leadership positions in well-reputed firms across various fields in Lebanon. In parallel, with his industry knowledge, experience, and achievements growing by the day, he started playing an increasingly important role as a marketing consultant and influential marketing lecturer.

Starting in 2010, Aoun began delivering focused marketing and sales training and workshops and soon became a reputable guest speaker on marketing, digital marketing, and sales topics at seminars and conferences. For the past ten years, Roland assisted more than 265+ companies and entities in increasing the efficiency of their marketing function and efforts. He served accounts spread over four continents, primarily focusing on SMEs on Lebanese soil, his natal country. In 2015, he founded Blue Grapes Marketing®, a boutique consulting and training firm specializing in digital marketing. He holds a master’s in marketing and communication from the prestigious École Supérieure des Affaires (ESA) in Beirut and ESCP Business School in Europe. He also has a Postgraduate Diploma in Digital Marketing from the Digital Marketing Institute in Ireland. He is currently a PhD Candidate in marketing automation and AI simulation, Paris Graduate School, Paris, France. Roland does not live by a specific motto in life. For him, two elements are essential to success: far sight and willpower. He tries to transfer this perspective to his clients, co-workers, and students to generate a positive impact around him. He is a proud family man with two kids and believes in family bonds at work, where cooperation should replace competition.